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2020: Our Local Love Story

The New Year Awaits 1

As this most unusual year comes to a close, I wanted to take a moment to express my gratitude for your continued support, reflect back on what we were able to accomplish in 2020 and look ahead at the opportunities in 2021. Throughout this tumultuous year, one thing has become clear, small business is a powerful economic driver in our country and is currently ripe for innovation. The world has had a front-row seat to what we have always known, small businesses are mighty and resilient, and with the right tools and mindset, will survive and thrive in this new world we are living in. 


At Beyond Main, our purpose remains the same as when we were founded. Give small businesses a competitive edge and bring their business online while making it convenient for people to shop local. Our priorities have expanded to not only offer convenience for our shoppers, but also safety. Keeping communities safe has become one of the most important initiatives that we are honing and will continue to push the boundaries of innovation to better serve our users.


I’d like to highlight our top 10 initiatives and accomplishments this year that have helped propel our mission of making shopping local easier, and safer than ever. These include: 


  • Powering over 60 businesses and markets with Beyond Main capabilities

  • Introducing a community e-gift card program to support shop local initiatives

  • Processing over 1,000+ orders for small businesses on

  • Donating 5% of revenue to charitable organizations, including over 50 children’s books in honor of each of our business partners

  • Welcoming a new team member to grow Beyond Main’s digital footprint across various social and digital platforms

  • Launching our Stores and Stories series to highlight diverse small business owners running exceptional businesses 

  • Launching rewards discounts, promotions, and coupon code capabilities

  • Investing in the future of small business by expanding category verticals, and developing features and software capabilities to better support our users and business partners’ needs during COVID

  • Partnering with the National Main Street Center to support and grow online sales for small businesses

  • Growing 500%+ (from 2019 to 2020) in new shop local supporters, small business purchases, and economic impact


None of these achievements would have been possible without the collective Beyond Main community that has helped us forge the way and encouraged us to strive to deliver value to our stakeholders every day. As a purpose-driven organization, we’re moving forward in the new year building new partnerships, expanding the capabilities of our platform, and identifying ways to strengthen small business.  We are optimistic about the future and look forward to continuing to deliver on our promises.


We greatly appreciate your support and wish you a bright new year. Thank you for loving local as much as we do.


Love and Local,

Kate & Team Beyond Main (Kelly, Dan, and Bridget)